The Ghost of the Typewriter (Part 4): Commercial Success & The Trap
But in 1994, the Tech Giants entered the room. It was the "Year of the Ergonomic Keyboard." Apple, IBM, Cherry, and Microsoft all launched competing visions of the future. But strangely, they all made the same mistake.
The Battle of 1994: The Titans
The transition from "Medical Instrument" to "Consumer Product" began with a wave of releases from the world's most respected hardware companies.
Apple fired the first shot with a radical split design. It allowed users to change the angle (tenting/splaying) to widen their chest and straighten their wrists.
IBM, the king of keyboards, released a split version of their legendary Model M. It featured the famous "Buckling Spring" switches and a ball-joint mechanism that allowed for infinite tenting and splitting.
German engineering giant Cherry released the G80-5000. It was a fully adjustable, split mechanical keyboard with Cherry MX switches and additional "wings" for wrist support.
Enter the Conqueror: Microsoft (1994)
While the others built complex, adjustable mechanisms, Microsoft took a mass-market approach with the Natural Keyboard. It used a fixed curved shape and cheaper membrane switches, backed by a massive marketing budget.
The Shared Fatal Flaw
Despite the fierce competition, the high prices, and the "Ergonomic" labels, every single one of these keyboards shared the same fatal flaw.
Bent but Broken
Whether it was the $100 Microsoft Natural or the expensive IBM Model M15, they all retained the Staggered Layout.
They split the board. They tented the board. But they refused to straighten the keys to help the fingers. By preserving the diagonal QWERTY stagger (the 1873 jam-prevention hack), they remained "Half-Measures."
They prioritized Familiarity over Anatomy. They wanted to sell ergonomics without forcing users to relearn how to type.
The Patent Freeze
Ultimately, Microsoft won the war. They aggressively patented their "Natural" design (US Patent 5,551,787). Following their explosive commercial success, the expensive, adjustable keyboards from Apple, IBM, and Cherry vanished from the market.
Whether it was the patents or the price war, the result was the same: The "Split Staggered" design became the global definition of ergonomics.
Next in the Series: In Part 5, we analyze the most damaging consequence of this monopoly. How Microsoft's dominance contaminated medical science itself, leading researchers to test the wrong keyboards for decades.
- 1. IT History Society. (1993). Apple Adjustable Keyboard.
- 2. Sharktastic. (n.d.). IBM Model M15 Review & History.
- 3. Deskthority. (n.d.). Cherry G80-5000.
- 4. Microsoft Nature. (1994). Natural Keyboard Press Release.
Series: The Ghost of the Typewriter
- Part 1: The 150-Year-Old Mistake
- Part 2: The Occupational Health Crisis
- Part 3: The Keyboard Revolution
- ➤ Part 4: Commercial Success & The Trap (You are here)
- Part 5: How Flawed Data Contaminated Science
- Part 6: The Second Revolution (Finale)
Break the "Split Staggered" Trap.
See The Solution
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